Job Summary
The Marketing Supervisor will be responsible for planning, implementing, and monitoring marketing strategies to support business growth. This role involves managing brand initiatives, executing campaigns, analyzing market trends, and coordinating with cross-functional teams to drive revenue across multiple channels including retail, food service, and e-commerce.
Company
Kai Anya Foods Int'l Corp.
Location: Philippines
Employment Type: Full-time
Key Responsibilities
Develop and execute marketing plans aligned with company objectives
Oversee brand management and ensure consistent messaging across all platforms
Plan and implement marketing campaigns, promotions, and product launches
Conduct market research and competitor analysis to identify opportunities
Collaborate with Sales, E-commerce, and Operations teams to support revenue targets
Manage digital marketing efforts including social media, content, and online campaigns
Track, analyze, and report campaign performance and key marketing metrics
Supervise marketing staff and coordinate with external agencies or vendors
Qualifications
Bachelors Degree in Marketing, Business Administration, or related field
Minimum of 35 years relevant experience in marketing
Experience in FMCG, food industry, or retail is an advantage
Strong knowledge of digital marketing, branding, and campaign execution
Proficient in managing e-commerce platforms such as Shopee, Lazada, and Tik Tok Shop
Experience in campaign planning, promotions, and platform analytics for online marketplaces
Proficient in data analysis and performance tracking
Excellent communication, leadership, and interpersonal skills
Highly organized with strong project management abilities
